15:00 — 16:00
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Electrolux​, one of Sweden’s flagship multinational companies, is at the forefront of the appliances industry, employing some 48,000 people globally and with operations throughout the APAC region. During the past decade, the empowered consumer, her needs and demands, have transformed the appliance industry. These demands require manufacturing with increased pace and flexibility, which have, in combination with an ever-changing business environment, provided unprecedented industry challenges – for Electrolux included.

We are very proud to announce that we will have Jonas Samuelson​, Electrolux Group CEO as our guest at the launch of our new SwedCham APAC CEO Series. During the hour with Mr Samuelson, we will hear how he approaches the global challenges the world is facing today, and how Electrolux is committed to leading the way towards a more sustainable business model for its industry. Mr Samuelson will give us an insight into how Electrolux company strategy has evolved over the past decade and what his top priorities are going forward. We will also find out his views on APAC – how he thinks this region will develop over the coming decade and how Electrolux will leverage its current presence in Asian markets to accelerate growth and prosperity.

The conversation with Mr Samuelsson will be led by Ms Reema Bhattacharya​, Senior Political and Regulatory Risk Analyst APAC at Control Risks​.


Exclusively for SwedCham Members.


Electrolux has for more than 100 years reinvented taste, care and wellbeing experiences for millions of people around the world. The company has invented and made many well-known products available and affordable to consumers, such as the cooker, the washing machine and the freezer, helping people to shape a better living. Founded on the idea of making vacuum cleaners more efficient and easier to use, Electrolux is today selling around 60 million household products a year in more than 120 markets. These products and services are known under brands such as Electrolux, AEG, Frigidaire and Westinghouse.


February 15, 2022
15:00 - 16:00
Swedish Chamber of Commerce Taipei
+886 965549078